What is a Cookie?

Cookies are small files that some platforms, such as websites, can install on your computer, smartphone, tablet, or connected TV when browsing the website. The purpose of cookies is to record the user’s activities during their browsing time, store their preferences, collect statistical information, enable certain technical functionalities, and so on. Sometimes cookies are used to store basic information about the user’s browsing habits or equipment, to the extent, depending on the case, of being able to recognise the user. The cookies used by the website are only associated with an anonymous user and their computer and do not in themselves provide the user’s data. The cookies used on this website are, in any case, of a temporary nature with the sole purpose of making their subsequent transmission more efficient. Under no circumstances will cookies be used to collect personal information.

In addition, all cookies have special encryption to secure the information recorded.

Cookies to improve the functionality of our websites

One of the reasons why Dr. Ángel Bueno Gracia – SOS Lyme Foundation (from now on, THE FOUNDATION) uses cookies to understand websites that are used with the purpose to improve their attractiveness, content, and function. The FOUNDATION cookies help for example to determine which pages are visited in your website and the content interests the user.

For that purpose, THE FOUNDATION uses flash cookies and loading time optimisation. These are known as “functional cookies”. Particularly, the number of times someone accesses the page, the amount of time employed in THE FOUNDATION websites, the sequences of the visited pages, the search terms that directed to THE FOUNDATION website, the country, the region, and possibly the city from which the access was produced, the operative system, the browser used, the language setting, and the frequency of the website visit from a mobile phone. THE FOUNDATION also registers the computer mouse movements, clicks, and displacements to find out what website areas are interesting for the visitors. Also, the computer IP address, done for technical reasons, is automatically translated anonymously, so the identity can not be determined.

As a registered user, You have the option to subscribe to the FOUNDATION website using your registered data “to connect”. In such cases, the FOUNDATION also uses cookies to identify the registered client in a repeated visit to a website within the period of 28 days to be able to keep connected.

During the first visit to the FOUNDATION website, there is a visible window near the superior screen border. It will also ask to confirm if you agree with the cookies. The button can only be to agree with it. If you change your opinion, you have to eliminate all the cookies collected by your browser.

Cookies for usage-based online advertising

THE FOUNDATION reserves the right to use data obtained by analysing the usage behavior of visitors to its websites using cookies to display targeted advertising for certain products on THE FOUNDATION’s website.

THE FOUNDATION believes that you will benefit from this as a user because it displays advertising banners or content based on your browsing behavior to match your interests. The chance of randomness and the display of content likely to be of less interest to you are reduced.

How to prevent cookies from being stored on your hard drive and how to delete them

You can configure your internet browser to prevent the storage of cookies on your hard drive, or to prevent you from being asked each time whether you agree to the installation of cookies.

You can also delete installed cookies at any time. Consult your browser’s help to read about how all this works in detail.

An explanation with screenshots is available for the web browsers Firefox, Microsoft Internet Explorer, and Google Chrome, at the following link: http://www.aboutcookies.org/default.aspx?page=2.

If you do not accept the storage of cookies, the functionality of our offers may be affected.


Google Analytics

This website uses Google Analytics, an analysis service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94,043, USA. (“Google”). Google Analytics uses a specific form of cookies, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website is usually sent to a Google server in the USA, where it is stored.

THE FOUNDATION points out that on this website the code “gat._anonymizelp();” has been added to Google Analytics to ensure anonymity when recording IP addresses, known as “IP masks”. Google’s IP anonymisation process on this website truncates your IP address within the EU (European Union) and EEA (European Economic Area). Only in exceptional cases will your full IP address be sent to and truncated by Google servers in the USA.

On our behalf, Google will use this information to analyse your use of this website, to compile reports on website activity, and to provide other website services and similar services for the website operator. The IP address transmitted by your browser as part of Google Analytics is not merged with other Google data. You may refuse the storage of cookies by changing the settings on your browser.

You can also prevent the cookie from recording data about your use of this website (including your IP address) to be sent to Google and prevent this data from being processed by Google by downloading and installing a plugin in your browser, available via the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

Additional information on the Terms of Use and Data Privacy Policy can be found at: https://www.google.com/analytics/terms/es.html, or at the address: https://support.google.com/analytics/answer/6004245?=es&hl=en.

Google AdWords

This website uses Google AdWords, a Google analytics service, and also conversion tracking as part of Google AdWords. When you click on an advertisement placed on Google, Google AdWords installs a conversion tracking cookie on your computer’s hard drive (so-called “conversion cookie”). These cookies become ineffective after 30 days and are not used for personal identification. If you visit certain pages of our website, Google and THE FOUNDATION will be able to track whether you have been redirected to that page by clicking on the advertisement.

The data obtained through conversion cookies are used for statistical purposes forwarded to AdWords customers who use conversion tracking systems. These statistics tell us the total number of users who have clicked on an ad placed by Google and opened a web page with a conversion tracking tag. However, we do not receive any information that allows us to identify users. We are not able to cross-reference the data obtained from any particular user.

In addition to conversion tracking, THE FOUNDATION also uses the following functionalities:

Retargeting (“remarketing”).

An audience with common interests.

An audience of defined users with common interests.

An audience of purchase desires.

Similar audiences in terms of demographics and geographic targets.

Google Remarketing functionality allows THE FOUNDATION to locate users who have previously visited THE FOUNDATION’s website, showing those audiences that are truly interested in our products or services. AdWords also determines the common interests of these audiences and the common characteristics of the users of THE FOUNDATION’s website, based on their behaviour on Google Display Network web pages in the last 30 days and contextualised searches on search engines. Based on this information, AdWords then finds new potential customers whose interests and characteristics are similar to our website users.

The remarketing of the specific target audience is done through a combination of cookies, such as Google Analytics cookies and Google DoubleClick cookies.

Additional information regarding the terms of use and privacy policy to Google AdWords can be found via the following link: https://policies.google.com/technologies/ads?hl=es.

Google DoubleClick

THE FOUNDATION uses the Google DoubleClick function on our websites to analyse the use of the website and to enable Google and other advertisers to cooperate with DoubleClick. It shows advertisements of interest to you.

To do it, a cookie is placed on your computer’s hard drive. This cookie assigns an identification number to your browser as a pseudonym. It also collects information about the advertisements displayed on your server and the ones that are opened. The data collected by this cookie about your website use is sent to a Google USA server, where it is stored. Corresponding interest categories are assigned to your browser based on the information collected. These categories are used to send you interest-based advertising.

Alternatively, to change your browser settings, you can use a plugin (add-on or application) in your browser to permanently disable the DoubleClick cookie. With this plugin, your opt-out settings will remain active for this browser even if you delete all cookies. The browser plugin for permanent deactivation can be found here: https://support.google.com/ads/answer/7395996.

By using our website, you consent to install the DoubleClick cookie, thereby consenting to the collection, processing, and use of your data for the purposes described above. You also consent to your data being stored in cookies at the end of your browser session and being referenced, for example, during your next visit to the website. This consent can be revoked at any time without retroactive effect by deleting the DoubleClick cookie and permanently deactivating it.

All cookies used by this website, as well as their characteristics and purposes, are listed below:







Google Analytics is Google’s analytics tool, which makes it easy for users to interact seamlessly with the resources offered by website and application owners. Google Analytics may use certain cookies to collect data and track website usage statistics. However, it does not collect information that identifies or makes users identifiable to Google. The most important Google Analytics cookie is called “_ga”.






2 years




_utma, _utmb, _utmc, _utmz

These cookies are used to collect information about how users use local THE FOUNDATION. FUNDACIÓN websites. The FOUNDATION uses this information to generate reports and improve the website. The cookies collect information in an anonymous form about such data as the number of visitors to the site, which site visitors came from, and which pages they visited.

2 years, 30 minutes, until end of session, 2 years



Used by Google Analytics to monitor request rate

1 minute



Used to identify users by age, gender or interests via DoubleClick – Google Tag Manager

10 minutes



It is set up by the CloudFlare service to identify individual customers with a shared IP address, and to apply settings of security to each user access

1 year



Cookie used by Google Analytics to distinguish users.

1 day




Cookie used by Google Analytics to differentiate tracking objects created in the session.

10 minutes


Wp-settings-2, wp-settings-time-2

WordPress technical cookies that allow you to view the page, display content and interact with it without obtaining any information from the user.

1 year






Contains information about the purchase and helps Woocommerce to update the shopping cart.





Until the end of the session









Contains information about the purchase and helps Woocommerce to update the shopping cart.





Until the end of the session








Woocommerce cookie contains a unique code for each customer, so that it knows where to find the purchase data in each customer’s database.

2 days




Remembers previous user actions when browsing a page again during the same session

2 years



This cookie is used to detect whether or not the user’s browser accepts cookies.

30 days


Ubpv, ubvs

Unbounce cookies that allow us to monitor sessions, clicks, and interaction with forms on our websites. No personal information is collected


Until the ends of the session



Technical session cookies are used by the PHP language to allow the activity of session variables on the web server. They allow the user to be identified and establish the duration of the session and its expiry. These cookies are essential for the functioning of the website and allow users to consult the content, identify themselves, insert comments or participate, while at the same time allowing spam to be combated.

Until the end of the session of by closing the  browser







Type 1


Absolutely necessary Cookies




These cookies are absolutely necessary so that websites functions 


Type 2

Functional Cookies

These cookies make it possible to improve the convenience and performance of websites and provide various functionalities. For example, language settings may be stored in functional cookies.

Type 3

Performance cookies

These cookies collect information about how you use the websites. The performance of cookies helps THE FOUNDATION, for example, to identify the most popular elements of its internet offerings. This enables THE FOUNDATION to tailor its websites more closely to your needs, thereby improving THE FOUNDATION’s offers to you. These Cookies do not collect data on an individual basis.

Type 4

Thirds Cookies

Estas cookies are there due to third persons, like social networks or analytical services

How can I configure or disable the cookies used by this website?

To restrict or block cookies, you must modify the configuration of the browser you use on your computer. In general, browsers offer the following configuration options in relation to the installation of cookies:

– Internet Explorer: http://windows.microsoft.com/is-IS/windows7/How-to-manage-cookies-in-Internet-Explorer-9

– Firefox: http://support.mozilla.org/en-US/kb/Cookies

– Chrome: http://support.google.com/chrome/bin/answer.py?hl=en&answer=95647                                                                           
– Safari: http://support.apple.com/kb/PH5042 (y para iOS – http://support.apple.com/kb/HT1677)

If the installation of all cookies on the website is prevented, some functionalities of the website, as well as some content may be affected.

Changes to the Cookie Policy

We may update the Cookie Policy of our website, so we recommend that you review this policy each time you access our Website to be appropriately informed about how and for what purpose we use cookies.

The Cookie Policy was last updated on 30/07/2020.